MedTech Marketing

Creative lead in marketing and branding for several MedTech organizations – ALGS, MedTech Color, I-Corps, etc. – developing the strategic vision and being responsible for creating and executing innovative concepts to drive brand awareness, preference, and ultimately, business growth. Responsibilities included overseeing the creation of compelling visual and verbal assets, including logos, advertising campaigns, digital experiences, and collaterals. Plus, responsible for leading creative/production teams to generate innovative ideas and concepts, ensuring alignment of creative output with brand strategy and marketing objectives.